Meet The Coach

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Close-up of a woman with shoulder-length red hair, wearing glasses, a nose ring, and a necklace with a tree of life pendant. She is smiling and wearing a beige sweater with black and white patterns.

Allison O’Beirne CHt, CLC

Board Certified Hypnotherapist | Certified Identity Coach | Mother of 1 | Proud Disco Fan.

I'm Allison (Allie) O’Beirne, and I’m so glad you’re here!

Board Certified Hypnotherapist, Certified Identity Coach and founder of First Me, Then Mom.

My mission is to rewrite the outdated belief that “good moms” must sacrifice themselves, showing instead that when moms put themselves first, they become calmer, stronger, and more present. Blending intuitive coaching, NLP, and hypnosis, I help moms break free from guilt, survival mode, and disconnection so they can mother with confidence, presence, and ease. 

Why I do what I do:

My mom is one of the strongest, most determined women I know. Like millions of women, she carried the belief that to be successful; as a mom, a professional, a wife, she had to give everything of herself. And while she achieved incredible success, I also saw how that self-sacrifice made life extra challenging for her. It was like she was climbing a mountain while wearing a backpack full of bricks, and a pair of Louis Vuitton stilettos. But she didn’t choose to wear those things, they had been placed there (without her knowledge or consent mind you) generation by generation of women before her who also believed they HAD to wear these things in order to be successful and make it up the mountain.

My work helps moms take off the (subconscious) backpack and pumps and therefore, lighten the load, and not only climb the hills of motherhood with more ease, but also enjoyment, peace and presence.

Because the societal belief that “motherhood requires self-sacrifice” is unrealistic, unhealthy, and untrue, and it’s why so many moms struggle to put their needs first and then are riddled with guilt when they do.

I believe it’s part of my purpose to help change that.

Education & Training:

  • Board Certified Hypnotherapist

  • Certified Life Coach/Self-Discovery Coach

  • NLP Practitioner

  • Ongoing training in hypnosis, coaching & NLP.

Self sacrifice doesn’t make you a better mother, it makes you a burnt out one.

I wonder if you can imagine how much easier motherhood (and life) will feel once you remove the backpack and pumps and make space for your authentic self to lead the way.

What are you waiting for?

Random Facts:

  • Former princess for kids birthday parties.

  • Went skydiving (2 weeks pregnant!)

  • Associates degree in ASL Interpretation

    • Interpreted The Little Mermaid Musical for my college internship.

  • Used hypnosis to have an amazingly positive birth experience! Feel free to send me a DM and ask me about it!

  • Top 3 Favorite Musicals:

    • Little Shop of Horrors

    • Young Frankenstein/The Producers

    • Cats

  • Member of the dead dads club since 2014

  • Piloted a plane across MI at 13 years old

  • I share one parent with two siblings.

  • I love to roller blade while listening to disco music.

  • I’ve been skiing since the age of 3

  • Was my high school mascot, senior year.

  • My hair has been 6 of the 7 colors of the rainbow.

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A pregnant woman with pink and blonde curly hair standing sideways with her hands on her belly. She is wearing a black dress, a pink shawl, and brown knee-high boots. She is smiling and looking down at her belly. The background features a white wall with black painted X's and O's in a pattern.
Two women standing close together outdoors with desert plants in the background, smiling at the camera. One has short blonde hair and wears a shiny pink top, the other with purple and blue hair, wearing a dark blue dress with a belt, jewelry, and has a colorful tattoo on her upper arm.
A man and woman are hugging outdoors, both smiling. The woman is wearing a red strapless dress, and the man is wearing a black jacket. They are standing close together, with trees and greenery in the background.